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smart destinations
The power of data to analyse and monitor
smart destinations at your fingertips
Turobserver
Advances in technology such as big data give us the possibility of improving the management of a tourist destination, which is much more demanding and competitive today. Turobserver offers detailed information extracted from more than 250 sources of 100% tourist information existing in the sector. Extracting, analysing, organising and drawing conclusions are the key to our success.

Data Seeker has launched Turobserver, a tool that actively analyses, defines, transforms, measures and collaborates, using cutting-edge technology, thus helping public institutions and tourism companies make more efficient strategic decisions.
 
Still wondering what else it includes?
Keep reading.
How can Turobserver help me?

  • Get to know the behaviour of your clients better as well as their inclinations and their degree of satisfaction of the destination in a 360º analysis
  • Contribute to seasonal adjustment
  • Search for new business opportunities
  • Improve competitiveness in the local and international framework
  • Anticipate promotional actions
  • Make the resources of a destination more efficient
  • Contribute to sustainable tourism both in the economic and social impact
Comparative analysis
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Big Data Reports

Virtual destination workshops
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Training in the hotel sector

Distribution analysis
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API Integration

Consultation services
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Comparative analysis

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Big Data Reports

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Virtual destination workshops

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Training in the hotel sector

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Distribution analysis

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API Integration

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Consultation services
Market insight
Take an in-depth look at your destination's behaviour in order to detect areas for improvement. Study, segment and focus your action plans on the markets with the highest returns. From tour operation offers to the most relevant recreational activities. Transactional and behavioural data as well as searches in a year's time at your fingertips.

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Market comparison
Complete the meticulous analysis of your destination with data from your competing destinations, both locally and internationally. Monitor the same indicators as with Market Insights and compare them with the same KPIs of your competitive set in order to always stay one step ahead. Knowledge is power.

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Periodic reports and consultations
Analysis helps us turn data into real ideas that we can use to help a business grow. Based on these analyses and their precise extraction and interpretation, we can craft a robust and powerful strategy. Behind it is a great team of analysts willing to work with you, offering you consultation services as well as periodic reports with relevant information.

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Destination virtual workshop
Several brands on different sites at the same time? No problem! You can generate Competition Reports.

Monitor and obtain a Comparative Catalogue Analysis in order for you to control what the competition offers in the different online distributors or even on their own websites at all times. In addition, you will be able to detect new products on the market or deficiencies in the catalogue as well as discover new business opportunities. Very easy to configure according to your needs at any given time.

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Our clients speak for us
No data, no business
The custom developments, the continuous analysis of an ever-changing world, and the adaptation of our tools to each client's needs make Data Seekers your safest bet.
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